![]() ![]() ![]() And we built what is effectively the ultimate living room setup. “We took the best pieces of what people love about watching sports in a stadium, an arena, their local tavern, or even watching at home. Restaurants, retail and entertainment are also becoming very important.” From casino gaming to a convention-centric city, to non-gaming amenities like night clubs and day clubs. “Vegas has reinvented itself quite a bit over time. “When we started out, the idea was that we wanted to reinvent the gaming floors,” says Kenagy. The project has the trialling of new technology in the creation of new experiences at its core. So it’s been a long time coming but it’s been fun to see it come to life.” For the last 2 years, we’ve actively worked on the design, development, build-out and execution of all these products. “It’s a project within the organisation that has been in the pipeline for about 4 years now. “A couple of years ago I came to work for Caesars Entertainment, specifically for this project,” says Kenagy. At Caesars, he is building unique experiences for consumers. Kenagy has had a long career in casino and hotel marketing. He explains how innovative gaming technology is engaging a new demographic at The LINQ Hotel & Casino. Matthew Kenagy is the senior director of strategic development at Caesars Entertainment. ![]()
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